Contrarian - this is our approach to problem solving. We challenge convention and turn problems upside down in order to pioneer breakthroughs that are better and smarter.
Purist - our solutions are often complicated from an engineering perspective; however, we strive to keep our designs relevant, not gimmicky; simple, not superfluous.
When designing products to suit your needs, we take into account the amount of time you spend outside, exposed to the elements and how much your body temperature fluctuates during that time. This allows us to develop products that provide the performance, protection and comfort you need.
That's why for over 10 years, 180s has been redefining how you can stay comfortable and protected in the worst of conditions. Not just for when you have to be out there, but when you want to be.
Through intensive R&D, we know a lot about your body. We've studied how it responds in the cold. And in the heat. And we've developed our products to react to your body as it reacts to its environment.
The end result is products that help control body temperature so you can get out and do more. No matter what.
180s. Always Out There.
